Oh April….

April has been a busy, interesting, eye-opening, frustrating, educational and a few other adjectives that I really don’t want to share on the web kind of month. Although I have all these mixed reactions towards April, of course I managed to slice out some time to have fun in the city. Meeting with friends over awesome Korean food in the Annex, going to a concert at The Drake Hotel and oh yeah, getting to try out a 2013 VW Beetle TDI.

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2013 Volkswagen Beetle Fender Edition

 

During the Canadian International Autoshow I checked out the Beetle Fender edition and learn more about the collaboration between Volkswagen and Fender. The Beetle Fender inspired by the curves and styling of a classic Fender guitar; from the sunburst dashboard to the magnificent Fender Premium sound system, 18″ disc alloy wheels, black Uni and deep black pearl (exclusive to the Beetle Fender) and many more little upgrades. Volkswagen is the only automaker that offers the Fender Premium Audio System with eight speakers, a subwoofer, and a 400-watt amplifier. This is as close as anyone can get to a live sounding audio system on the road.

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CIAS2013

 

For the last few years I have visited the Canadian International Autoshow and I’ve been amazed about how fast the technology evolves from one year to the next. My favorite part of the CIAS is checking out the new lineups and the concept cars. It’s great to see how far imagination, design and innovation can go to bring one of a kind automobiles to life. Here are a few of my favorite concept cars….

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2013 Lexus LS Launch Event

This post is sponsored by Northwest Lexus, supporting The Relentless Pursuit of Perfection. To learn more click here. The content and opinions in this post is %100 by me and thank you Northwest Lexus for supporting LifebySAJE to share what we love with you.

On Tuesday I attended the launch event for 2013 Lexus LS held by Northwest Lexus in Rose Theatre, Brampton. Everyone from Lexus Canada CEO to the team at Northwest Lexus and loyal customers of Lexus were super excited to finally be able to get an up close look at Lexus’s flagship sedan. After couple of hours of mingling and eating we were officially introduced to the new redesigned addition to the Lexus lineup and boy it did not disappoint. Everyone was super impressed with the new look and of course functions of the Lexus LS.

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Porsche Centre Oakville

This post is sponsored by Porsche Centre Oakville; 5000 sq. meters of state of the art lifestyle facility bringing people and Porsche together. Thank you for your support of our love of luxurious sports cars.

I always wondered when a new business opened, how long the owners took to plan, organize and get to the opening stages of their business and how they made it successful. How they found the target audience and kept them interested and engaged in their products?

 We all know a great product is not the only element of a successful business. So much more goes into building a business to make it desired… and long-lasting. It takes a creative marketing strategy to build ongoing momentum and turn a business into a demand driven machine.

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Volkswagen Freedriving Tour 2012

It’s that time of the year again when Volkswagen Canada invites all VW fans to join them on a weekend of fun to celebrate and to test out the German engineering and design of their beloved cars. VW Freedriving Tour is every car lovers dream experience; closed course, lots of twists and turns and guidance of a professional instructor. I had an amazing time last year at the event and I had to go back and test out the 2012 lineup. This year’s event is even more special since it’s Volkswagen’s 60th year anniversary in Canada annnnnd I have waited for a year to get to drive the 2012 Beetle. Continue reading “Volkswagen Freedriving Tour 2012”

Day Of Fun With VW Canada

After weeks of waiting the VW Freedriving Tour day came around. I felt like a teenage boy who finally got his full drivers permit and was getting schooled on the art of driving from one of the Top Gear guys. Yes, I’m a girl who loves cars and follows Top Gear, so what? 😉

After signing in and getting my track pass all setup, I took a little time to just watch other people go through their tests first, so I can figure out the course. I wanted to make sure I wouldn’t be able to read one particular sign…

Here is a video of what I was watching, I’m not the best videographer, sorry!

After watching other people have all the fun, it was my turn. check out how I did in the Tiguan, love the noise it makes when I’m flat on the floor…

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